A simple mark, the preferred logo is the “Blooming Life” mark without “studio and spa” unless used as exterior signage.
Welcome to the
Blooming Life Brand
COLORS
Colors matter. The colors that represent Blooming Life are green, blue, and brown.
Use tints and shades to bring added depth and interest.
Mist
#9eb3b0
Pause Blue
#3a444e
Restorative Sage
#5e6a4a
Dark Green
#3c432c
Fundamental Gray
#f2f1ef
TYPOGRAPHY
These font families should be used consistently across all communications. You can access them in the Downloads section below.
HEADLINES
Tangerine
ALTERNATE HEADINGS + SUBHEADS
Satoshi Medium
BODY COPY
Satoshi Regular
Free font alternatives for internal documents and email: Poppins or Arial
MESSAGING
Consistent messaging ensures everyone is on the same page on how to communicate both internally and externally. Use these Key Messaging Statements:
- As a headline, title, or end-tag.
- To inspire headlines, titles, and copy
Connect. Grow. Transform.
A community committed to your well-being.
Yoga for people who don't do yoga.
1
Connect
Connect with our community to support and encourage you on your journey to mental and physical wellness.
2
Grow
A Yoga Studio for you to grow alongside others at your own pace.
3
Transform
At Blooming Life, we give you the tools to transform your mind, body and soul.
Visual Approach
Every photo or video we use tells a story. The right image or series of images can quickly capture the essence of the story, express a mood, or share a powerful idea.
BEST PRACTICES
- Show both wide and tight,vertical and horizontal.
- Use photography + illustration to show your studio + practice.
- Look for an emotional connection.
- Include shots with empty space for text.
- Show images with LIFE.
- Display a wide variety of people and atmospheres.
