The Downtown for Everyone logomark should be used consistently across all platforms. The stacked version is preferred, but you can use the horizontal version if space is limited.
BRAND GUIDELINES
Colors
Implementing a branded color system for services brings clarity and recognition both internally and externally.
Use tints and shades to bring added depth and interest.
PRIMARY
Cityish Red
#f74b3c
Deep Teal
#31aaaf
Charcoal
#1E1E1B
SECONDARY
Sun Yellow
#f8df63
Bloomington Blue
#2e72ba
Amber Blaze
#f48300
Fuchsia
#ca5a86
Typography
These font families should be used consistently across all communications. You can access them in the Downloads section below.
Headlines, Subheads, Body Copy
Pangea
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
Alternate Callouts
Reckless Neue
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
Free font alternatives for internal documents and email: Poppins or Arial
Download all logos, fonts, and variations below.
Download all logos, fonts, and variations below.
Download Full Video (mp4)Download Teaser Video (mp4)
